AMECPlanificación Integral

Services

Six services, one integrated growth plan.

Campaigns, search, lead generation, websites, online stores and the analytics that connects them. Take one service on its own, or combine them into a single plan with one team behind it.

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SaaS Performance Marketing

For SaaS and subscription businesses investing in Google, LinkedIn or Meta ads.

  • Google Ads
  • LinkedIn Ads
  • Meta Ads

Most ad accounts are optimised for the cheapest click. We optimise for the customers who stay. Accounts, budgets and creative tests are structured so every euro can be followed from first click to trial, sign-up and paying account.

What's included

  • Account audit and restructure across search and social
  • Keyword, audience and competitor research
  • Creative and ad copy testing programme
  • Monthly budget reallocation by channel and campaign
  • Landing page recommendations for every campaign

What you receive

  • A channel plan with budget split and targets
  • A monthly report written in plain language
  • A test log: what we tried, what won, what comes next
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Technical SEO for IT Products

For software companies, IT service providers and integrators whose buyers research online before calling sales.

  • Core Web Vitals
  • Structured data
  • Content briefs

Content cannot rank on a site search engines struggle to read. We fix the foundations first: crawling, indexing, speed and structure. Then we build pages around the specific questions technical buyers type when they are comparing vendors.

What's included

  • Full crawl and indexation audit
  • Speed and Core Web Vitals fixes, written as developer-ready tickets
  • Structured data and internal linking plan
  • Keyword map organised by buyer intent
  • Briefs for product, use-case and documentation pages

What you receive

  • A prioritised list of technical issues
  • A keyword-to-page map for the whole site
  • A monthly visibility and indexation report
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B2B Lead Generation

For B2B companies whose sales team spends too much time chasing the wrong contacts.

  • Outbound
  • Account-based
  • CRM

We design the whole route from first touch to booked meeting: which companies to target, what to offer them, and exactly when a contact is ready for sales. Every lead arrives with its history, so your team starts the conversation informed.

What's included

  • Ideal customer profile and target account list
  • Outbound email and LinkedIn sequences
  • Inbound offers such as guides, audits or webinars
  • Lead scoring rules agreed with your sales team
  • CRM setup for routing and follow-up

What you receive

  • A written definition of a qualified lead
  • Ready-to-run sequences and message templates
  • A weekly pipeline summary
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Custom Website Development

For companies whose website looks acceptable but loads slowly, is hard to update or brings in few enquiries.

  • HTML, CSS, JS
  • Headless CMS
  • Accessibility

We build websites by hand, without heavy themes or page builders that slow every page down. The structure is planned around your visitors' questions, and the result is a site your team can edit and search engines can read.

What's included

  • Site structure and wireframes
  • Visual design based on your brand
  • Responsive, accessible front-end development
  • Content management setup so your team can edit pages
  • Analytics, forms and SEO basics configured at launch

What you receive

  • A live, tested website
  • Source code and access you fully own
  • An editing guide and a handover session
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E-Commerce Development

For retailers and B2B distributors launching a store or moving to a new platform.

  • Checkout
  • Payments
  • Integrations

A good store removes every reason to hesitate: clear product pages, search that understands what people type, and a checkout with as few steps as possible. Behind the scenes, orders, stock and invoices flow into your systems without retyping.

What's included

  • Platform selection advice
  • Catalogue structure, filters and search
  • Checkout and payment integration
  • Shipping, tax and stock rules
  • Connections to ERP, invoicing or logistics systems

What you receive

  • A launched and tested store
  • Product data import templates
  • Admin training for your team
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Revenue Analytics & Attribution

For teams that spend on marketing but cannot say with confidence which channels bring in revenue.

  • GA4
  • Server-side tracking
  • Dashboards

Every ad platform claims credit for the same sale. We connect your ads, website and CRM so there is one version of the numbers, tied to real deals and invoices. Tracking respects visitors' consent choices from the start.

What's included

  • Audit of current tracking and reporting
  • Event plan and tag implementation
  • Server-side tracking with consent handling
  • CRM integration linking leads to closed deals
  • An attribution model agreed with you

What you receive

  • A tracking specification document
  • A dashboard of spend, pipeline and revenue by channel
  • A monthly reconciliation note

In every engagement

Whatever the service, you always get.

A written plan

Goals, actions and priorities in one document you keep, agreed before any work starts.

A timeline

Dates for each phase, with the critical steps marked so you know which delays matter.

Clear ownership

Who is responsible for each action, on your side and on ours.

Regular reporting

Results explained in plain language at agreed intervals, with the next steps attached.

Questions

Before you get in touch.

Can I hire just one service?

Yes. Each service works on its own, and we can add others later if they make sense for your goals.

How much does it cost?

It depends on scope. After a first conversation we send a written proposal with what is included and the price.

Do you manage our ad budget?

Yes. First we agree your monthly ad budget together and put it in the contract. From then on, you send that amount by bank transfer each month, as set out in the contract, and we manage it across the agreed channels and report on how it was spent.

The budget is not fixed for ever. You can increase it, reduce it or stop it entirely whenever you decide, following the terms in your contract.

Do you only work with companies in Barcelona?

No. Our team is based in Barcelona, but we work with companies all over the world.

Have a project that needs organising?

Tell us what you need and we will reply with a proposal for the first steps.

Get in touch
Email
support@planificacionintegralamec.online